Vaccines Flu / PPH BU Omnichannel Manager

• Location: Vietnam / Malaysia / India
• Travel: ~20%
• Job Type: Permanent

About the Job

Our Team

Sanofi is entering a new phase of its Play-To-Win strategy, supported by one of the strongest R&D pipelines in its history. To accelerate commercialization and maximize impact, the company is establishing a global Go-to-Market Capabilities (GTMC) organization.

Within GTMC, the Omnichannel Operations pillar drives best-in-class customer engagement strategies, standardized capabilities, and scalable execution across markets—enabling a One Sanofi approach to deliver consistent, high-impact customer experiences.

This role sits within the SEA & India (SEA&I) Omnichannel Operations team, supporting the Vaccines Flu & PPH business unit across multiple markets.

Main Responsibilities

1. Omnichannel Strategy & Planning

• Define omnichannel strategy aligned with portfolio priorities and GTM archetypes
• Localize global campaign frameworks to reflect market and BU-specific needs
• Standardize omnichannel planning (channel mix, content, engagement models)
• Translate customer engagement plans into integrated omnichannel journeys

2. Campaign Execution & Optimization

• Lead end-to-end omnichannel campaign development and deployment
• Ensure content adaptation across channels in line with global standards and tools
• Collaborate with agencies and hubs to ensure timely and high-quality delivery
• Partner with Insights & Analytics (I&A) to track performance and optimize campaigns

3. Transformation & Change Management

• Drive adoption of innovative omnichannel practices across Vaccines Flu & PPH
• Lead transformation of ways of working within BU and cross-functional teams
• Promote standardization, scalability, and efficient use of global tools
• Embed customer-centric and data-driven decision-making

4. Cross-functional Collaboration

• Partner with Marketing, Medical, Market Access, Digital, and Procurement teams
• Align with other GTMC pillars to ensure seamless execution
• Act as a key interface between global strategy and local implementation
• Foster strong collaboration in a matrix, multicultural environment

5. Capability Building & Knowledge Sharing

• Act as the omnichannel subject matter expert for SEA&I BU
• Share best practices, insights, and learnings across markets
• Build internal capabilities to enhance omnichannel maturity
• Support continuous improvement and innovation culture

Ways of Working

• Role model Play-To-Win behaviors and high-performance mindset
• Operate in an agile, lean, and outcome-driven environment
• Foster strong cross-functional partnerships and “One Sanofi” mindset
• Balance global standardization with local business needs
• Act as a strategic partner to the business, enabling growth through omnichannel excellence

About You

Experience

• 7+ years in Omnichannel, Digital Marketing, or Customer Engagement roles
• Proven track record in campaign execution and content orchestration
• Experience in matrix and multicultural environments preferred
• Pharma/healthcare experience is a plus

Technical & Functional Skills

• Strong expertise in omnichannel platforms (e.g., SFMC, Veeva, Magnolia)
• Experience in campaign management, content mapping, and customer journeys
• Solid project management and stakeholder management capabilities
• Strong analytical mindset with ability to translate data into actions
• Fluent in English (written and spoken)

Core Competencies

• Business: Analytical thinking, prioritization, financial awareness, decision-making
• Leadership: Ownership, resilience, continuous improvement mindset
• Collaboration: Strong cross-functional influence and stakeholder engagement
• Execution: Results-oriented, agile, and detail-driven

Personal Attributes

• Hands-on, proactive, and accountable
• High resilience and adaptability in fast-paced environments
• Strong learning agility and innovation mindset
• Effective communication and influencing skills

Why Choose Us

• Join a global transformation journey shaping the future of healthcare commercialization
• Work in a highly collaborative, cross-market environment across SEA & India
• Be part of a company committed to innovation, digital excellence, and patient impact
• Unlock opportunities for career growth within a global organization