Brand Manager Vaccines

Job Title: Brand Manager Vaccines

Location: Reading, UK

Working Pattern: 3 days onsite in Reading, 2 days remote per week

About This Job

As Brand Manager within our Marketing team, you'll drive strategic brand growth through comprehensive planning, integrated campaigns, and cross-functional collaboration that delivers meaningful impact for patients and healthcare professionals. You'll lead market analysis, develop go-to-market strategies, and execute with clarity and courage—making bold decisions, building strong stakeholder relationships, and ensuring every initiative aligns with our mission to improve patient outcomes.

Relentless Execution: A clear plan, Courageous decisions, Cross-functional excellence, Consistency. Our Global mandate and what they are driving across Vaccines.

Join the team protecting half a billion lives every year with next-gen science, mRNA innovation, and AI-driven breakthroughs. In Vaccines, you’ll help advance prevention on a global scale - and shape the future of immunization. 

About Sanofi

We’re an R&D-driven, AI-powered biopharma company committed to improving people’s lives and delivering compelling growth. Our deep understanding of the immune system – and innovative pipeline – enables us to invent medicines and vaccines that treat and protect millions of people around the world. Together, we chase the miracles of science to improve people’s lives.

Main Responsibilities

• Develop and execute brand strategies that drive growth, identify market opportunities, and keep us competitive

• Lead integrated marketing campaigns across multiple channels, working with creative teams to bring brand ideas to life

• Manage product launches from planning through market introduction, ensuring successful rollout and adoption

• Partner across sales, research, regulatory, and medical teams to align brand messaging with product capabilities and patient needs

• Build and maintain relationships with healthcare professionals and key opinion leaders to strengthen brand credibility

• Monitor brand performance and market trends, using data to make informed decisions and adjust strategies as needed

• Champion clear planning, decisive action, and cross-functional collaboration to turn brand initiatives into results

About You

• 200% Accountability — You take full ownership of your brand, your decisions, and your outcomes. You don't wait to be asked; you lead, you follow through, and you hold yourself to the highest standard.

• You have a track record in brand management, marketing strategy, or a related field where you've successfully developed and launched campaigns or brand initiatives

• You can analyze market data, spot opportunities, and create clear plans that drive results

• You work well across teams, build strong relationships, and communicate clearly with people at all levels

• You turn strategy into action—you set priorities, make decisions, and follow through with discipline and accountability

• You bring fresh thinking to marketing challenges and aren't afraid to try new approaches

• You can explain complex ideas simply, whether in writing, presentations, or conversations with diverse audiences

• You communicate confidently in English, both written and spoken, to work effectively across our global organization

Why Choose Us

• Work at the forefront of AI-driven research, smart manufacturing, and groundbreaking mRNA platforms that are redefining the future of immunology.  

• Help protect half a billion people every year, contributing to one of the largest global vaccination efforts in healthcare. 

• Develop your career with access to mentoring, international mobility programs, and opportunities to grow across four continents.  

• Make the impossible possible for millions by contributing to breakthrough moments in vaccine innovation.

• Share knowledge with leading scientists, engineers, and experts in a purpose-driven community dedicated to protecting millions worldwide.  

• Be part of a company that believes in the future with significant investment annually in manufacturing innovation.  

• Help create sustainable vaccine solutions, from reducing carbon emissions in production to increasing global access to life-saving immunizations.  

• Gain hands-on experience in state-of-the-art digital and AI-powered manufacturing facilities, where you can be part of industry-leading advancements.  

• Join a workplace where diversity, equity, and inclusion are at the core, with Employee Resource Groups and leadership programs that celebrate every voice.  

We are proud to be a Disability Confident Employer, committed to offering interviews to candidates who request consideration under the Scheme and meet the minimum requirements for this role.

If you have a disability and require adjustments for the interview process, please email us at diversity.recruitmentUKIE@sanofi.com. We are dedicated to ensuring an inclusive and supportive experience for all applicants.

Visas for those who do not already have the right to work in the UK will be considered on a case by case basis according to business needs and resources.