Omnichannel Manager

Job Title: Omnichannel Manager

• Localização:São Paulo

​About the job

Ready to push the boundaries of what’s possible? Join Sanofi and help make a difference for millions of people. As an Omnichannel Manager, you will be responsible for planning, executing, and optimizing integrated omnichannel strategies, connecting digital and in‑person channels to deliver relevant and personalized experiences for healthcare professionals and patients. You will act as a key link between business, marketing, and technology teams, driving Sanofi’s digital transformation in Brazil.

Join the team transforming how healthcare is delivered for chronic and specialty conditions worldwide. In General Medicines, you’ll help drive meaningful outcomes in diabetes, transplant, and immunology - with the scale and urgency patients deserve.

This role is central to Sanofi’s digital transformation in Brazil. We are looking for someone who combines strategic vision, analytical curiosity, and a passion for innovation to lead the evolution of how we connect with healthcare professionals, patients, and other key stakeholders within the healthcare ecosystem.

About Sanofi:

We’re an R&D-driven, AI-powered biopharma company committed to improving people’s lives and delivering compelling growth. Our deep understanding of the immune system – and innovative pipeline – enables us to invent medicines and vaccines that treat and protect millions of people around the world. Together, we chase the miracles of science to improve people’s lives.

Main Responsibilities:

• Omnichannel Strategy & Execution: Develop and implement omnichannel customer engagement plans aligned with brand strategies and local market needs in Brazil.

• Develop and implement integrated omnichannel strategies, ensuring a consistent and relevant experience for healthcare professionals and patients across all touchpoints (digital, in‑person, and remote).

• Plan and execute multichannel campaigns (portal, email marketing, WhatsApp, social media, paid digital media, virtual events, field support), monitoring performance indicators and continuously optimizing results.

• Collaborate with marketing, sales, medical, and digital teams to ensure message alignment and seamless channel integration throughout the customer journey.

• Analyze engagement and behavioral data from healthcare professionals to generate actionable insights and support data‑driven decision making.

• Work closely with the internal HUB, managing agencies and digital/content technology vendors, ensuring quality, timelines, and compliance with Sanofi policies and industry regulations.

• Support the development of omnichannel capabilities within the organization by promoting training initiatives, sharing best practices, and fostering a culture of digital innovation.

• Ensure full compliance of all omnichannel initiatives with Sanofi’s ethics, integrity, and compliance guidelines, as well as pharmaceutical market regulations.

Managers

About You

• Requires experience in digital marketing, omnichannel, or customer engagement within the pharmaceutical or healthcare sector. Strong knowledge of marketing automation tools, digital media platforms, and data analytics (e.g., Veeva, Salesforce, Google Analytics, or similar).

  Demonstrates strong analytical skills to interpret engagement data and translate insights into actionable strategies. Excellent communication, influence, and stakeholder management capabilities across multifunctional teams.

  Holds an academic background in Business Administration, Marketing, Communications, Information Technology, or related fields, with fluent English required for collaboration with global and regional teams. Brings an agile, results‑oriented mindset with high adaptability in transformation environments.

Why Choose Us

• Bring the miracles of science to life alongside a supportive, future-focused team.

• Discover endless opportunities to grow your talent and drive your career, whether it’s through a promotion or lateral move, at home or internationally.

• Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.

• Drive meaningful impact at global scale: our medicines reach more than 100 million people each year.

• Be part of a simpler, digital- and AI-powered business that’s rethinking how we work and engage with the world.

• Stretch your career in a development playground, with opportunities across functions, regions, and the entire product lifecycle.

Pursue Progress. Discover Extraordinary.
Progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. You can be one of those people. Chasing change, embracing new ideas and exploring all the opportunities we have to offer. Let’s pursue progress. And let’s discover extraordinary together.

At Sanofi, we provide equal opportunities to all regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, or gender identity.

Watch ‘One day at Sanofi’ and check out our Diversity Equity and Inclusion initiatives at sanofi.com!

Attention to the Phrases Below

*Always aimed at the safety and well-being of our employees, proof of COVID-19 vaccination is an essential item for all employees, being present on the list of admission documents.