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Insights and Analytics Lead North Europe
阿姆斯特丹, 荷兰 Permanent Posted on Feb. 14, 2025 Closing on Feb. 28, 2025- Location: Netherlands, Belgium, Sweden, Norway, Denmark, Finland
- Travel required within Northern Europe <10%
About the job
Currently, Sanofi has the most robust pipeline and forthcoming product launches in the company’s history. As the next phase of our Play-To-Win strategy, Sanofi must appropriately support this pipeline to materialize our vision of delivering scientific miracles to patients worldwide. Thus, modernizing the Sanofi operational structure is also required. In line with this, project DRIVE is shepherding change throughout the organization and created the development of the Go-to-Market Capabilities (GTMC) team within the company.
The new GTMC organization is charged with delivering best-in-class capabilities to bring speed and increased value to commercial operations. It will refine priorities across products, markets, and the pipeline through dynamic resources allocation and efficiencies. Silos that existed between business units as well as duplicative and overlapping resources will be replaced with standardized processes and tools. Operating with a One Sanofi mindset and entrepreneurial spirit, GTMC will accelerate and improve key capabilities to do more with less and facilitate the best-informed strategic decision making across the organization.
The GTMC organization aims to:
- Centralize Go-to-Market operational tasks across GBUs
- Standardize best in class capabilities, strengthen global support, and implement a better vertical reporting structure within GTMC from local to global
- Define ways of working, bringing clarity on the interactions across GBUs, Digital, and Commercial executional support teams from Sanofi hubs to optimize process excellence and efficiency
The Insights and Analytics Lead is responsible for leading commercial forecasting activities and reporting of performance/ predictive analytics to leadership for Sanofi for a particular therapy area(s). The Individual is also responsible for providing market and customer insights through the execution of market research that will help drive key strategic and tactical decisions across Sanofi.
As a part of the Insights and Analytics (I&A) team this individual will be an integral strategic partner to Sanofi Commercial leadership. a strategic player in developing short & long-range sales forecasts for in-line and future indications, while providing analysis of launched asset performance as well as preparing for future launches. This individual will be responsible for proactively identifying areas of opportunity for Sanofi through use of advanced analytics from various sources of data.
This position will report to the Head of Insights & Analytics North Europe.
Main responsibilities:
Business Analytics
- Provide strategic guidance & ad-hoc support to the Commercial teams and the I&A organization
- Develop Brand Analytics support strategies for new / expanded therapy areas
- Collaborate with Data Management in optimizing Commercial data assets to ensure availability & accuracy of Brand Analytics insights
- Act as strategic partner to Brand team leadership in key activities, such as brand planning, performance reviews, new indication launches, and assessment of new initiatives
- Synthesize brand performance metrics into a cohesive narrative, and deliver strategic insights to Commercial leadership
- Collaborate with Marketing/Brand teams and cross-functional partners to develop, document, and communicate accurate long-term patient / volume / revenue forecasts for annual Strategic Planning & Budget cycles
- Develop and measure KPIs associated with brand strategy and tactics performance
- Leverage and enabling the scaling of future technology and innovation including AI and GenAI
- Apply data science techniques leveraging expertise and solutions within Sanofi to generate predictive insights – tactical and strategic insights to improve marketing effectiveness
- Work with local/global forecasting to ensure that deliverables across markets align to Global guidance and properly integrate with Global forecast aggregation process
- Conduct ad-hoc meetings with brand leads to review national and sub-national analyses to proactively identify areas of opportunities and threats, leveraging marketing tactic utilization, sales execution, and customer adoption metrics
- Create dashboards to synthesize information and enable business decisions
- Coordinate with data management to ensure insights are based on reliable, high-quality information
Market Research and Insights
- Lead market research projects to support the brand strategy, including identification of market research needs
- Manage projects within budgets, schedules and corporate policies and SOPs
- Explore innovative techniques to address business questions
- Identify insight needs and recommend approaches to address these needs
- Communicate Actionable Insights.
- Develop and refine presentations to effectively communicate complex information clearly and concisely
- Integrate and synthesize information from multiple sources to proactively address business needs
- Delivers strategic insights, tailored to each specific audience, which empower Commercial teams
- Show strategic business acumen when communicating insights, addressing key business questions and providing recommendations
About you
Education Requirements
Bachelor’s degree required; advanced degree (MBA, MS, MD, PhD) preferred
Skills and Competencies
BASIC QUALIFICATIONS:
- 5+ years of relevant experience in pharmaceutical / biotech forecasting; equivalent combination of education (MA, MS, MBA / PhD) and / or relevant consulting experience may be considered
- Strong business acumen, with well-developed communication & presentation skills
- Excellent analytical and forecasting skills, with demonstrated ability to design, develop, and maintain short and long-term forecast models
- Knowledge of segmentation, marketing mix, and adoption driver analyses
- Knowledge of pharmaceutical industry data sources in the market (e.g., IQVIA data, syndicated reports, etc.) and payer / health insurance environment
- Ability to recommend, plan and lead market research projects
- Strong strategic thinking ability, with understanding of the life-sciences industry
- Excellent project management skills, with ability to balance multiple projects / priorities
- Knowledge and experience with pharmaceutical data sources (e.g., prescription and sales data, other relevant data such as patient, claims, promotional audits) preferred
- Advanced knowledge of MS Office (Excel, PowerPoint, Word)
- Soft Skills
- Effectively influence in a highly matrixed environment
- Effectively and confidently communicate to various audiences, including senior leadership
- Synthesize complex ideas to simple
- Focused on implications and pull through into brand implications (not just a summary of the “what”)
- Strong learning agility and high degree of curiosity
- Strong focus on detail, accuracy, and ability to solve problems through analytical reasoning
- Strong work ethic and personal motivation
- Ability to think strategically in an ambiguous environment
Why choose us?
- Bring the miracles of science to life alongside a supportive, future-focused team
- Discover endless opportunities to grow your talent and drive your career, whether it’s through a promotion or lateral move, at home or internationally.
- Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact
- Drive implementation science, powerful crowdsourcing and open innovation, discovering the ways to bring science to live faster, contributing to a patient first mindset
- Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks’ gender-neutral parental leave
PursueProgress. Discover Extraordinary.
Progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. You can be one of those people. Chasing change, embracing new ideas and exploring all the opportunities we have to offer. Let’s pursue progress. And let’s discover extraordinary together.
At Sanofi, we provide equal opportunities to all regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, or gender identity.
Watch our ALL IN video and check out our Diversity Equity and Inclusion actions at sanofi.com!
追寻 发展。探索 菲凡。
进步需要我们每个人的参与——不论其背景、地域、或职业,我们都有一个共同的愿望:创造奇迹。你也可以成为其中的一员。我们不断追求变革,拥抱新思想,探索我们所能提供的一切机会。让我们一起追求进步。共同发现非凡。
在赛诺菲,不分种族、肤色、血统、宗教、性别、国籍、性取向、年龄、公民身份、婚姻状况、残疾或性别认同,我们为所有人提供平等的机会。
观看 “在赛诺菲的一天” ,并在官网 (sanofi.com) 上查看赛诺菲的多元化、公平与包容倡议!
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我们的产品设计师负责帮助人们提高免疫力,物流专家负责将药物送到需要的人手中,而数据分析师则借助先进的技术改善人们的生活。在医疗健康领域,每一次进步都离不开所有人的努力。您可以自由选择自己的职业发展道路。Gig零工项目将帮助您尝试更多岗位,个性化指导将为您挖掘自己从未被发现的优势。加入我们,开启菲凡的职业发展之路。您到底可以走多远?让我们拭目以待!
体验可能性
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我们的员工遍布60多个国家/地区。他们勠力同心,携手共创医疗健康领域的美好未来。无论您在哪里工作,我们的专家都会指导您推动职业发展,您也将能够运用先进的科学技术,取得意义非凡的重大突破。
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勇敢追梦,奔赴美好未来
想要改变自己的生活,乃至改变全球数百万人的生活,该怎么做?加入我们,开启职业新篇章,然后在我们的保驾护航中展翅高飞,并向优秀的人求教,为这份事业做出切实的贡献。
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心怀梦想,成就一番事业
我们希望您以饱满的热情投入到自己的工作岗位中,给全球数百万人带来美好生活。您的职业发展道路由您自己来掌控。您只管制定目标,我们会提供充足的培训机会和支持,让您得偿所愿。
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为什么选择我们?
我们为您提供各种工具、支持和培训机会,帮助您实现自己的目标。我们也希望您充分发挥潜力,帮助我们实现目标:将新药研发到临床治疗的时间减半。
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