Digital Shelf & eShopper Manager

About the role

Ready to push the limits of what’s possible? Join Sanofi CHC in one of our corporate functions and you can play a vital part in the performance of our entire business while helping to make an impact on millions around the world.

At Sanofi Consumer Healthcare, we believe Digital & eCommerce will revolution the Healthcare industry, improve our consumers well-being to make them live healthier and fuller lives.

By 2026, around 15% of our Consumer Healthcare business accounting for >1Bn € will be made through eCommerce, and 50% of our sales growth will be eCommerce or influenced by eCommerce. We are enlarging our capabilities and looking to hire a n eShopper & Digital Shelf Lead reporting to the Head of eCommerce.

As part of the Sanofi Consumer Healthcare eCommerce team, you will have responsibility for a strategic role where you will define the Digital Shelf & eShopper strategy, set the standards, define action plans to ensure that minimum operating standards are met, partner with the Retailer Media lead & Digital lead in the market to attain/maintain operational excellence and continuous improvement to offer a seamless consumer experience on our brands. In addition, you will ensure value delivery by using performance metrics and analysis.

Are you ready to chase the miracles of science to improve people’s health?

Main responsibilities

• Work in collaboration with eCommerce, Marketing & Digital teams.

• Co-develop and lead the strategic roadmap in digital shelf

• Upgrade the Digital Shelf strategy focusing on 3 key pillars:

  • Define the core assortment strategy in the country

  • Upgrade the Content strategy based on consumer’s expectations & tech-advanced partners to improve SEO

  • Define the search strategy at eRetailer’s level and monitor ROI for our core-brands

• Apply Best-in-Class standards from the Region and share best practices across the local eCommerce community to accelerate execution

• Analyze performance thanks to Digital Shelf performance tool, share insights and recommend action plans to key stakeholders

• Understand, analyze and communicate clearly the shopper, category and trade dynamics in the market now and in the future

• Be the shopper and customer focused voice within the company & Fully understand shopper journey in the eCommerce channel/s.

• Work collaboratively with market research teams to identify shopper research needs

• Educate cross-functional teams (marketing, digital, sales) within digital shelf area and experience managing performance driven by service level standards and KPIs.

• Communicate effectively, organizational skills, problem solving and multi-tasking

• Operate effectively in a changing environment and using initiative

What we offer

• Immersion in the CHC environment and opportunity to work with a great team with diverse and highly advanced skill sets

• A concrete career path at Local, Regional or Global level that can include P&L and/or People management opportunities

• A Career development in eCommerce & Digital with upskilling programs and tailor-made trainings

• Empowerment to do the right thing for the business

About you

• 2-3 years commercial/Marketing experience (Category management, Shopper Marketing, Digital Marketing)

• At least 2 years’ experience in/in relation with eCommerce (retailer, manufacturer or D2C)

• Strong hands-on experience of digital shelf execution with concrete achievements (Management of tools, Content creation, SEA/SEO, Portfolio availability management)

• Fluent in English

• Experience in Healthcare/ FMCG industry

• Broader understanding of eCommerce and Digital ecosystem (Understands ecommerce algorithms, how to influence them)

• Strong communication skills, experience influencing & convincing internal & external stakeholders

• Execute with excellence

• Experience in Digital Shelf execution in a regulated environment

• Fast learner with ability to adapt to market trends

• Test & Learn mindset

Why choose us?

• Bring the miracles of science to life alongside a supportive, future-focused team.

• Discover endless opportunities to grow your talent and drive your career, whether it’s through a promotion or lateral move, at home or internationally.

• Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.

• Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks’ gender-neutral parental leave.